Where French artistic sensibility meets American strategic precision.
Visual Lab Agency is a Richmond-based creative studio dedicated to building distinctive and cohesive brand identities.
By combining photography, visual identity, and creative direction, we create refined visual ecosystems designed to elevate brands and create lasting impact.
OUR VALUE
Building Strong Brands Through Intentional Design.
At Visual Lab Agency, we believe that a strong brand is not just seen — it is recognized, remembered, and trusted.
By combining photography, visual identity, and creative direction, we build cohesive visual ecosystems that elevate brand perception and drive meaningful engagement.
STRATEGIC VISION:
Every project starts with a deep understanding of your brand, your positioning, and your objectives — ensuring every visual decision supports real business impact.
CREATIVE EXPERTISE:
From visual identity to content creation, we combine technical precision with creative direction to deliver refined, high-quality brand assets.
CULTURAL SYNERGY:
A unique dual-culture approach blending French artistic sensibility with American strategic efficiency.
LEADERSHIP
Ingrid de terssac
Founder & Creative Director
Born and raised in France, my approach to visual creation is deeply rooted in a culture of aesthetics, detail, and intention.
Photography entered my life over 30 years ago, driven by a fascination for technique, craftsmanship, and the power of a well-crafted image. Over time, this technical foundation evolved into a broader creative vision — one that now extends beyond photography into visual identity and brand storytelling.
Today, as Founder & Creative Director of Visual Lab Agency, I bring together French artistic sensibility and American strategic thinking to help brands build strong, cohesive, and meaningful visual identities.
My work is guided by intention: every choice, every detail, every visual element must serve a purpose.
Beyond the agency, I remain deeply connected to a more personal and intuitive form of creation — where simplicity, emotion, and authenticity take center stage.
JOIN THE LAB
We are currently expanding our creative powerhouse in Richmond, VA. Visual Lab Agency is actively seeking talent to join our collaborative network:
Graphic Designer (In Recruitment)
Videographer & Editor (In Recruitment)
Are you a creator?
WHERE VISION BECOMES BRAND EXPERIENCE.
We support brands across hospitality, corporate, retail, and creative industries —
crafting visual experiences that elevate their image and strengthen their presence.
Ready to Build Your Brand?
Let’s create a strong and cohesive visual identity that sets your brand apart.
From strategy to execution, we help bring your vision to life with clarity, consistency, and impact.
Let’s capture your next chapter
From corporate storytelling to creative studio sessions, I’m ready to help bring your vision to life. Drop me a line below to discuss your project or request a custom quote.